ATLANTA, April 6, 2023 — The American Heart Association, the world’s leading nonprofit organization focused on ensuring longer, healthier lives for all, has named Robert Bunch, president of Anthem Blue Cross Blue Shield of Georgia as the 2023 Greater Atlanta Heart Walk chairman. In this role, Bunch is charged with a $3 million fundraising goal to support the lifesaving work of the American Heart Association’s priority issues in Atlanta, which include nutrition security, hypertension, tobacco and vaping cessation, maternal health and CPR education.

The Heart Walk, which is supported by Platform Sponsor Anthem Blue Cross and Blue Shield of Georgia will be held on Saturday, September 30 at Atlantic Station. It unites the community in celebrating health and honoring survivors. Bunch will be joined by other likeminded Atlanta executives working to increase physical and mental well-being, combat burnout and promote community engagement.

“I am honored to lead this monumental charge here in Atlanta as the 2023 Greater Atlanta Heart Walk chairman and celebrate the work accomplished by the American Heart Association,” said Robert Bunch, president of Anthem Blue Cross Blue Shield of Georgia. “This effort is personal to me as I have battled heart disease within my own family, just like many others, and I am proud to take action to better the health of this community.”

With over 20 years of experience at Anthem, Bunch is an accomplished leader who helps achieve strategic and operational objectives for better health outcomes. Previously, Bunch served as Chief Operating Officer and Vice President of Anthem National Accounts, overseeing a 500-plus member sales forces across fourteen states.

“We are more than grateful to have Robert chair the Greater Atlanta Heart Walk this year,” said Carla Smith, region senior vice president and executive director of the American Heart Association in Metro Atlanta. “By promoting the health and well-being of our community through the Heart Walk, his leadership will help raise critical funds needed to provide solutions that support the Association’s Health Equity Impact Goal and address health disparities that are prevalent in the Atlanta area such as lack of access to quality healthcare, nutritious foods, as well as smoke-free environments.”

For more information or to get involved with the Greater Atlanta Heart Walk, visit




About the American Heart Association

The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.orgFacebookTwitter or by calling 1-800-AHA-USA1.  


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