LEXINGTON, Kentucky, September 21, 2023 – Hundreds of guests are expected to attend the annual Go Red for Women Luncheon at Central Bank Center in Lexington on September 29. Supporters of the American Heart Association, a global force for healthier lives for all, will gather for this annual event (many dressed in red) to raise awareness and help fund the fight against heart disease and stroke, which claim the lives of more women than all forms of cancer combined.

Go Red for Women was designed to increase women’s heart health awareness and serve as a catalyst for change to improve the lives of women locally, nationally and globally. Dr. Anthony Houston, CEO of CHI Saint Joseph Health, and his wife, Rebecca, are serving as the chair couple for this year’s event. CHI Saint Joseph Health is the longest-running local Go Red for Women sponsor in the country, supporting the Central Kentucky effort since its inception 15 years ago.

“This event brings together women and men from all walks of life with a common goal of increasing awareness that a majority of cardiac and stroke events can be prevented through lifestyle changes such as moving more, eating smart and managing blood pressure,” said Dr. Houston. “We are inspired by the courageous stories of survival and the collaboration in the Lexington community to raise our voices so that all women understand their greatest health risk and work to reduce their risk for heart disease.”

With a theme of Be the Beat, this year’s luncheon will also feature tools and information to help Central Kentucky improve out-of-hospital cardiac arrest survival rates for women, who are still less likely to receive bystander CPR than men.

“People are less likely to perform bystander CPR on women, partly because they fear accusations of inappropriate touching, sexual assault or injuring the person,” said Andrea Ooten, Executive Director of the American Heart Association in Central and Eastern Kentucky. “By equipping people with Hands-Only CPR training, they learn how simple the technique is and gain confidence that will help them act quickly in an emergency.”

The American Heart Association and Lexington Fire Department recently co-funded a project to equip each of Lexington’s 24 fire stations with a new electronic CPR Manikin and have since joined forces to create the #LEXSaveLives campaign. #LEXSaveLives challenges individuals to join the movement to create a Nation of Lifesavers by learning Hands-Only CPR. As part of the effort, luncheon guests will have the opportunity to get hands-on practice in this lifesaving skill.

Guests will also rally at the heart-healthy event around a goal to raise $350,000 which will help advance women's health through research, education, awareness and advocacy initiatives.

Go Red for Women is nationally sponsored by CVS Health and Aetna and locally sponsored by CHI Saint Joseph Health, Cardinal Hill Rehabilitation Hospital, Commonwealth Credit Union, Stites & Harbison, Baptist Health, Community Trust Bank, UK HealthCare, Buchart + Wachs Orthodontics, and other generous supporters. For more information, contact Lisa Edwards at lisa.edwards@heart.org or visit www.lexingtongored.heart.org.

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About Go Red for Women® 
The American Heart Association’s signature initiative, Go Red for Women®, is a comprehensive platform designed to increase women’s heart health awareness and serve as a catalyst for change to improve the lives of women globally. While the majority of cardiac events can be prevented, cardiovascular disease is the leading cause of death in women, claiming the lives of 1 in 3 women. For 19 years, Go Red for Women has encouraged awareness. The movement harnesses the energy, passion and power of women to band together and collectively wipe out heart disease. It challenges them to know their risk for heart disease and take action to reduce their personal risk. It also gives them tools they need to lead a heart healthy life. The Go Red for Women movement is nationally sponsored by CVS Health, with additional support from national cause supporters. For more information, please visit GoRedforWomen.org or call 1-800-AHA-USA1 (242-8721).  

About the American Heart Association
The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on 
heart.orgFacebookX or by calling 1-800-AHA-USA1.

For Media Inquiries:
Afton Fairchild; afton.fairchild@heart.org
For Public Inquiries: 1-800-AHA-USA1 (242-8721)
heart.org and stroke.org